{"id":150229,"date":"2025-08-07T21:17:54","date_gmt":"2025-08-08T02:17:54","guid":{"rendered":"https:\/\/lospoliticosveracruz.com.mx\/?p=150229"},"modified":"2025-08-08T00:18:28","modified_gmt":"2025-08-08T05:18:28","slug":"informacion-comunicacion-y-difusion-trilogia-optima-en-las-instituciones","status":"publish","type":"post","link":"https:\/\/lospoliticosveracruz.com\/?p=150229","title":{"rendered":"INFORMACI\u00d3N, COMUNICACI\u00d3N Y DIFUSI\u00d3N, TRILOG\u00cdA \u00d3PTIMA EN LAS INSTITUCIONES"},"content":{"rendered":"\n\n\n<p><strong>Jos\u00e9 Luis Enr\u00edquez Ambell<\/strong><\/p>\n\n\n\n<p><em>Caf\u00e9 de Ma\u00f1ana<\/em><\/p>\n\n\n\n<p>La comunicaci\u00f3n oficial tiene vertientes de una formalidad y protocolo que re\u00fanen normas y reglas establecidas, y algunas no escritas, de una forma <em>sui g\u00e9neris<\/em> (\u00fanica en su g\u00e9nero).<\/p>\n\n\n\n<p>Por mi modesta experiencia en el quehacer de las <strong>instituciones<\/strong> en su conjunto, considero que el principal objetivo es transmitir informaci\u00f3n \u2014interna y externa\u2014 que comunique para difundir, de manera \u00f3ptima, lo m\u00e1s relevante.<\/p>\n\n\n\n<p>Y es que, a diferencia de la comunicaci\u00f3n informal, la <strong>oficial<\/strong> reviste la necesidad de ser m\u00e1s estructurada y direccionada, con la mejor precisi\u00f3n y claridad posible, ante una poblaci\u00f3n \u2014de todas las edades\u2014 que cada d\u00eda demanda que se le explique el acontecer con m\u00e1s claridad y objetividad. Incluso compitiendo con las benditas redes sociales, que a veces son subjetivas o imprecisas \u2014por no decir m\u00e1s cercanas al rumor, chisme y mentira\u2014, y que lejos de informar, solo desinforman.<\/p>\n\n\n\n<p>Hay a quienes la vida p\u00fablica nos inspira con emoci\u00f3n para servir y aportar en el quehacer de las <strong>instituciones<\/strong>, incluso por encima de todas las intrigas que suelen rodearle. Esto, porque quienes son incapaces para servir y aportar capacidades y talentos, a trav\u00e9s de la intriga \u2014misma que tiene el sue\u00f1o muy ligero y no duerme\u2014, insanamente se dedican solo a querer congraciarse con quien sea el superior, amigo o no, hablando mal y sin probar, solo causando perjuicios.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">DE SOBREMESA<\/h3>\n\n\n\n<p>Estar al frente de <strong>Comunicaci\u00f3n Social del H. Congreso del Estado de Veracruz<\/strong> debe ser una gran distinci\u00f3n, y as\u00ed lo aseguran algunos de los personajes \u2014mujeres y hombres\u2014 que han pasado por esos terrenos.<\/p>\n\n\n\n<p>La participaci\u00f3n de <strong>Esa\u00fa Valencia Heredia<\/strong>, en casi nueve meses en esa posici\u00f3n, deja claro que entreg\u00f3 capacidades, tiempo, esfuerzo y talentos en el conocimiento del medio y a los hacedores de la comunicaci\u00f3n desde sus diversos g\u00e9neros. Adem\u00e1s, obtuvo resultados extraordinarios con los <strong>diputados y diputadas de todos los grupos legislativos<\/strong>.<\/p>\n\n\n\n<p>Nuestro querido <strong>Esa\u00fa<\/strong> sale sin empujamiento alguno, pues adem\u00e1s de la calidad y clase de profesional responsable que es \u2014me consta, pues proviene de una cuna, hogar y familia ejemplar, con padres y hermanas de gran calidad y calidez como seres humanos\u2014, sabe que dentro y fuera de las <strong>instituciones<\/strong> tambi\u00e9n se debe y puede servir a <strong>Veracruz<\/strong> y los <strong>veracruzanos<\/strong>, y m\u00e1s si cuenta con el visto bueno de quien encabeza los destinos de la entidad.<\/p>\n\n\n\n<p>Las decisiones superiores se respetan, pues as\u00ed se demuestra la lealtad genuina, y solo el tiempo dir\u00e1 si son o no para bien. Pero los cambios y ajustes en el tablero oficial de todo ente p\u00fablico siempre estar\u00e1n latentes. En el sector oficial, al llegar a un puesto, el equipaje debe estar listo para cuando avisen que debe uno irse o mudarse a otro sitio, dado que los espacios en el quehacer p\u00fablico no son patente ni se escrituran a las personas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">UN CAF\u00c9 LECHERO LIGHT<\/h3>\n\n\n\n<p>Ojal\u00e1 que en todos los puestos \u2014no solo en el <strong>Poder Legislativo de Veracruz<\/strong>\u2014 dejen de darse las pr\u00e1cticas de <strong>intrigas pol\u00edticas<\/strong> que solo erosionan y desgastan las honras y el prestigio de las personas de bien.<\/p>\n\n\n\n<p>Dir\u00eda <strong>Don Luis Bu\u00f1uel<\/strong> en su gran pel\u00edcula <em>Los Olvidados<\/em>: esta etapa es digna de estudiarse por expertos en psicolog\u00eda de la conducta y sociolog\u00eda, y quiz\u00e1 hasta por especialistas en derechos humanos y en la injusticia social. La poblaci\u00f3n no necesita <strong>servidores p\u00fablicos arrinconados, amedrentados, olvidados y lastimados<\/strong> en sus afectos y sentimientos, por algunos desajustados que poco aportan en beneficio de las buenas pr\u00e1cticas desde el gobierno. Pero all\u00e1 quienes les oyen y les hacen caso.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">UN CAF\u00c9 DE OLLA DE BARRO<\/h3>\n\n\n\n<p>Alguna ocasi\u00f3n, una ma\u00f1ana de principios de a\u00f1o en 1992, tomando caf\u00e9 en el comedor de su casa, <strong>Mam\u00e1 Isabel (QEPD)<\/strong> me tom\u00f3 de la mano y me dijo: \u201cHijito, siempre hay una justicia divina, y no hay mal que por bien no venga\u201d.<\/p>\n\n\n\n<p>Ese refr\u00e1n espa\u00f1ol demuestra que de cada situaci\u00f3n negativa o adversidad siempre se puede extraer algo positivo o beneficioso, y una oportunidad de crecimiento y aprendizaje.<\/p>\n\n\n\n<p><strong>\u00a1ES CUANTO!<\/strong><\/p>\n\n\n\n<p><strong><a>enriquezambell@gmail.com<\/a><\/strong><br><strong><a>enamjl62@gmail.com<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jos\u00e9 Luis Enr\u00edquez Ambell Caf\u00e9 de Ma\u00f1ana La comunicaci\u00f3n oficial tiene vertientes de una formalidad y protocolo que re\u00fanen normas y reglas establecidas, y algunas no escritas, de una forma sui g\u00e9neris (\u00fanica en su g\u00e9nero). Por mi modesta experiencia en el quehacer de las instituciones en su conjunto, considero que el principal objetivo es [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":141435,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[70],"tags":[933,393,42114,45011],"class_list":{"0":"post-150229","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-de-opinion","8":"tag-comunicacion-social","9":"tag-congreso-de-veracruz","10":"tag-esau-valencia-heredia","11":"tag-intriga-politica"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>INFORMACI\u00d3N, COMUNICACI\u00d3N Y DIFUSI\u00d3N, TRILOG\u00cdA \u00d3PTIMA EN LAS INSTITUCIONES - Los pol\u00edticos Veracruz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lospoliticosveracruz.com\/?p=150229\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"INFORMACI\u00d3N, COMUNICACI\u00d3N Y DIFUSI\u00d3N, TRILOG\u00cdA \u00d3PTIMA EN LAS INSTITUCIONES - Los pol\u00edticos Veracruz\" \/>\n<meta property=\"og:description\" content=\"Jos\u00e9 Luis Enr\u00edquez Ambell Caf\u00e9 de Ma\u00f1ana La comunicaci\u00f3n oficial tiene vertientes de una formalidad y protocolo que re\u00fanen normas y reglas establecidas, y algunas no escritas, de una forma sui g\u00e9neris (\u00fanica en su g\u00e9nero). 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