{"id":5632,"date":"2011-10-21T23:52:00","date_gmt":"2011-10-21T23:52:00","guid":{"rendered":"http:\/\/www.lospoliticosveracruz.com.mx\/?p=5632"},"modified":"2014-10-10T03:04:13","modified_gmt":"2014-10-10T03:04:13","slug":"cuauhtemoc-para-presidente","status":"publish","type":"post","link":"https:\/\/lospoliticosveracruz.com\/?p=5632","title":{"rendered":"Cuauht\u00e9moc para Presidente"},"content":{"rendered":"<p><a href=\"http:\/\/www.lospoliticosveracruz.com.mx\/wp-content\/uploads\/2011\/10\/arath-de-la-torre-es-pancho-lopez-300x380.jpeg\"><img decoding=\"async\" style=\"float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;width: 253px; height: 320px;\" src=\"http:\/\/www.lospoliticosveracruz.com.mx\/wp-content\/uploads\/2011\/10\/arath-de-la-torre-es-pancho-lopez-300x380-236x300.jpeg\" border=\"0\" alt=\"\"id=\"BLOGGER_PHOTO_ID_5666098620352978674\" \/><\/a><br \/><span style=\"font-weight:bold;\">Brenda Caballero<\/span><br \/><span style=\"font-style:italic;\">N\u00fameros Rojos<\/span><\/p>\n<p>Despu\u00e9s de una ardua semana de trabajo, qu\u00e9 mejor que sentarse a ver la televisi\u00f3n&#8230; bueno, puede uno hacer m\u00e1s cosas, pero es lo que sale m\u00e1s barato. As\u00ed es que me siento en el sof\u00e1, me quito los zapatos, prendo mi televisor y empiezo a ver las exquisiteces transmitidas por la televisi\u00f3n abierta, por supuesto en tbabosa o tvapesta, perd\u00f3n televisa o tv azteca.<br \/>Cualquiera de las dos es lo mismo, hacen llorar, re\u00edr o enga\u00f1ar.<br \/>Iba a cambiarle a otro canal de paga, cuando veo al actor Arath de la Torre, dando vida a un moderno Pedro Infante en su papel de Torito, al cual identifiqu\u00e9 por su tonito cantadito.<br \/>En la churronovela, ese hombre con suerte (pues de muy pobre pas\u00f3 a ser muy rico), cuyo nombre Pancho L\u00f3pez me sorprendi\u00f3, pues aparte de ser el gal\u00e1n en \u201cUna Familia con Suerte\u201d, es gerente de una empresa llamada AVON.<br \/>Por supuesto que me refiero a la marca de cosm\u00e9ticos estadounidense que promueve su venta  por cat\u00e1logo a las amas de casa, con el fin de que emprendan su propio negocio.  \u00a1Pinturas, perfumes, topers y hasta calzones!, lo que Usted quiera, comprar, en la comodidad de su casa, vaya hasta mi mam\u00e1 lo vend\u00eda, claro que dej\u00f3 de hacerlo cuando le quedaron a deber&#8230; la pobre terminaba pagando, y \u00e9se no era negocio&#8230; bueno, mi mam\u00e1 no era buena comerciante.<br \/>Pero \u00bfpor qu\u00e9 le cuento todo esto?, simple, es otra forma de hacer llegar la publicidad a los televidentes&#8230; ya no se conforman con los comerciales, pues son muy cortos y generalmente cuando est\u00e1n, nos levantamos al ba\u00f1o, a traernos algo de comer, a hablar por tel\u00e9fono y ni los pelamos.<br \/>Por eso, ahora emplean a los actores y actrices de las telenovelas para que interact\u00faen con el producto, as\u00ed tenemos que chut\u00e1rnoslo, incluso influyen principalmente en las decisiones de la poblaci\u00f3n, como es el caso del alimento para perros Purina, que lo vemos patrocinado en la novela \u201cDos Hogares\u201d o la aseguradora \u201cGNP\u201d, que da empleo a los coprotagonistas de la misma novela.<br \/>Pero hay m\u00e1s estrategias publicitarias, incluso la Procuradur\u00eda Federal del Consumidor (Profeco) se\u00f1ala que al monitorear los comerciales transmitidos, ha notado que algunos  comerciales utilizan frases enga\u00f1osas que pueden confundir a los consumidores, pues son inexactas, exageradas, parciales o tendenciosas como las siguientes:<br \/>\u201cPara huesos m\u00e1s fuertes\u201d, haciendo referencia a la leche.<br \/>\u201cLas bondades de las infusiones con Acti-regularis que ayudan a reducir la inflamaci\u00f3n por tr\u00e1nsito lento\u201d, con relaci\u00f3n al t\u00e9.<br \/>Sobre los vegetales menciona: \u201cMantenemos nuestros productos naturales de principio a fin\u201d, o al hablar de cereales: \u201cTu familia se nutre con todo lo bueno del grano natural\u201d. \u00bfLos ha escuchado? \u00bfNo le suenan a Bimbo, Kelloggs, Danone, Mars o Pepsico? <br \/>En fin, creo que las grandes empresas seguir\u00e1n utilizando esas estrategias para tener mayores ventas, adem\u00e1s de utilizar los horarios estelares de mayor rating, no importa los miles de d\u00f3lares que cueste cada minuto al aire, siempre habr\u00e1 personas cansadas y no cansadas que se sienten a ver la televisi\u00f3n para ver todo lo que nos quieran meter (en el buen sentido de la palabra).<br \/>Sin lugar a dudas, la publicidad est\u00e1 utilizando t\u00e9cnicas de introducci\u00f3n m\u00e1s ca\u00f1ona, a\u00fan  recuerdo el comercial de Cuauht\u00e9moc Blanco con su \u201cPecsi\u201d, en lugar de Pepsi, que vaya que peg\u00f3. <br \/>Tanto peg\u00f3 la campa\u00f1a del Cuau que la revista Expansi\u00f3n  la consider\u00f3 como un monstruo de la mercadotecnia y al entrevistar a Temo le preguntan: M\u00e9xico est\u00e1 en tiempos electorales. \u00bfCuauht\u00e9moc Blanco ganar\u00eda una elecci\u00f3n?<br \/>\u2014Yo creo que s\u00ed. Un d\u00eda est\u00e1bamos en Veracruz y en una encuesta para gobernador iba ganando, pero no me gusta.<br \/> Sinceramente a m\u00ed tampoco, prefiero al Cuau metiendo goles, haciendo la cuauhtemi\u00f1a e hinc\u00e1ndose para hacer la se\u00f1al cuause\u00f1al.<\/p>\n<p>caballero_brenda@hotmail.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brenda CaballeroN\u00fameros Rojos Despu\u00e9s de una ardua semana de trabajo, qu\u00e9 mejor que sentarse a ver la televisi\u00f3n&#8230; bueno, puede uno hacer m\u00e1s cosas, pero es lo que sale m\u00e1s barato. As\u00ed es que me siento en el sof\u00e1, me quito los zapatos, prendo mi televisor y empiezo a ver las exquisiteces transmitidas por la [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-5632","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-sin-categoria"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cuauht\u00e9moc para Presidente - Los pol\u00edticos Veracruz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lospoliticosveracruz.com\/?p=5632\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cuauht\u00e9moc para Presidente - Los pol\u00edticos Veracruz\" \/>\n<meta property=\"og:description\" content=\"Brenda CaballeroN\u00fameros Rojos Despu\u00e9s de una ardua semana de trabajo, qu\u00e9 mejor que sentarse a ver la televisi\u00f3n&#8230; bueno, puede uno hacer m\u00e1s cosas, pero es lo que sale m\u00e1s barato. 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