{"id":7912,"date":"2010-03-13T00:16:00","date_gmt":"2010-03-13T00:16:00","guid":{"rendered":"http:\/\/www.lospoliticosveracruz.com.mx\/?p=7912"},"modified":"2014-10-09T03:44:28","modified_gmt":"2014-10-09T03:44:28","slug":"el-slogan-de-lo-mejor","status":"publish","type":"post","link":"https:\/\/lospoliticosveracruz.com\/?p=7912","title":{"rendered":"El slogan de \u201clo mejor\u201d"},"content":{"rendered":"<p><a href=\"http:\/\/www.lospoliticosveracruz.com.mx\/wp-content\/uploads\/2010\/03\/Super-Carolina.jpg\"><img decoding=\"async\" style=\"float:right; margin:0 0 10px 10px;cursor:pointer; cursor:hand;width: 159px; height: 400px;\" src=\"http:\/\/www.lospoliticosveracruz.com.mx\/wp-content\/uploads\/2010\/03\/Super-Carolina-119x300.jpg\" border=\"0\" alt=\"\"id=\"BLOGGER_PHOTO_ID_5447906531476550930\" \/><\/a><br \/><strong>Salvador Mu\u00f1oz<\/strong><br \/><em>Los Pol\u00edticos<\/em><\/p>\n<p>Los que saben, dicen que un slogan (lema publicitario) de campa\u00f1a o de Gobierno tiene que registrarse, tanto en imagen como en fon\u00e9tica\u2026<br \/>Realmente desconozco lo relacionado sobre los derechos de autor y registro, por eso comparto con la amiga y periodista \u00c1ngeles Gonz\u00e1lez (Al Calor Pol\u00edtico) el mismo t\u00edtulo de columna: \u201cLos Pol\u00edticos\u201d y hasta la fecha no hay cupo para choque o confrontaciones.<br \/>No as\u00ed ocurre con el gobierno estatal y Miguel Angel Yunes Linares\u2026<br \/>Todo indica que el chole\u00f1o se \u201cfusil\u00f3\u201d un slogan de gobierno que, a fuerza de ser sincero, era muy efectivo, ten\u00eda \u201cpunch\u201d: \u201cVamos bien, viene lo mejor\u201d.<br \/>Si no mal recuerdo, lo utiliz\u00f3 con mucho acierto Fidel Herrera en el m\u00e1s reciente informe de Gobierno.<br \/>No s\u00e9 ustedes, pero en la redacci\u00f3n del peri\u00f3dico cada vez que el Jefe Cecilio me preguntaba \u201c\u00bfC\u00f3mo van?\u201d la respuesta por inercia era: \u201cVamos bien\u2026 \u00a1y viene lo mejor!\u201d<br \/>Pero entonces vino el diablo y meti\u00f3 la cola: Primero, empezaron a aparecer espectaculares utilizando ese slogan: \u201cViene lo mejor\u2026 viene Yunes\u201d.<br \/>Aunque nunca se defini\u00f3 con precisi\u00f3n a qu\u00e9 Yunes se refer\u00edan pues estaban H\u00e9ctor, Miguel Angel y Pepe. Est\u00e1 de m\u00e1s decir que para cualquiera de los tres que hubiera sido \u00a1igual funcionaba!<br \/>\u00c1l final, todo indica que el \u201cYunes\u201d era Miguel Angel, quien se colg\u00f3, no puedo evitar decirlo, de un buen slogan.<br \/>Pero bien vale mencionar que, a fuerza de ser sinceros, quien utiliz\u00f3 primero la frase \u201clo mejor\u201d no fue T\u00edo Fide, sino el PAN.<br \/>En el proceso electoral del 2007, renovaci\u00f3n de alcald\u00edas y Congreso local, el PAN utiliz\u00f3 \u201cPara Xalapa (o el municipio que quiera), lo mejor\u201d\u2026<br \/>Pudiera caber la frase entonces esa de que \u201cEl que a fusil mata, a fusil muere\u201d.<br \/>Vamos\u2026<br \/>Pero eso no detiene a T\u00edo Fide\u2026 imaginaci\u00f3n es lo que le sobra y ya desde hace unos d\u00edas utiliza de manera suave, sin mucho ruido, una frase: \u201cVamos bien para ganar el futuro\u201d.<br \/>Mmmmmmmmm\u2026 (Omito mi opini\u00f3n)<br \/>Bueno\u2026 la idea es proyectar tres palabras claves donde no cabe ya \u201clo mejor\u201d: Vamos bien, ganar y futuro.<br \/>Como sea\u2026 es seguro que en breve nuestras ciudades se llenen de slogans de acuerdo a cada candidato\u2026<br \/>Por ejemplo:<br \/>Para Alfredo G\u00e1ndara pudiera ser: \u201cDoy el ancho, doy el peso, doy la talla\u2026 \u00bfa ver qui\u00e9n me gana\u201d\u2026<br \/>Para Celestino Rivera: \u201cVengo a levantar Tempoal porque piernas \u00a1ya fueron muchas!\u201d<br \/>Para Rafael Fararoni: \u201c\u00a1Vamos por el triunfo! \u00a1Vamos por la Corona! \u00a1Yo invito!\u201d<br \/>Para Carolina Gudi\u00f1o: \u201c\u00a1Siempre que me necesiten, ah\u00ed estar\u00e9\u201d, como el slogan de su caricatura, nada ajeno a su forma de ser: \u00a1una pol\u00edtica de caricatura!<br \/>Para Fernando Yunes M\u00e1rquez: \u201c\u00bfY la curul, ap\u00e1?\u201d<br \/>Tampoco podemos pasar por alto el de \u201cFiel, ni que fuera perro\u201d que no deja de ser chistoso y parad\u00f3jico\u2026 digo, es de todos sabido que a Yunes Linares los fidelistas le pusieron el mote de \u201cPerro\u201d, es decir que el Perro trata de \u201cdesperrificarse\u201d.<br \/>Los yunistas tienen otro slogan: \u201cDevolverle los colores a Veracruz\u201d\u2026 por lo escarlata con que se pint\u00f3 el estado a lo largo de esta administraci\u00f3n.<br \/>Pero no dejan de ser slogans\u2026 puntadas, ideas que son dardos, flechas que se clavan o yerran\u2026<br \/>En fin\u2026 la verdad me sigue gustando \u201cViene lo mejor\u201d incluso sobre el echeverriano \u201cVamos para adelante\u201d\u2026<\/p>\n<p>e-mail: dor00@hotmail.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Salvador Mu\u00f1ozLos Pol\u00edticos Los que saben, dicen que un slogan (lema publicitario) de campa\u00f1a o de Gobierno tiene que registrarse, tanto en imagen como en fon\u00e9tica\u2026Realmente desconozco lo relacionado sobre los derechos de autor y registro, por eso comparto con la amiga y periodista \u00c1ngeles Gonz\u00e1lez (Al Calor Pol\u00edtico) el mismo t\u00edtulo de columna: \u201cLos [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-7912","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-sin-categoria"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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